Hootsuite alternative for Facebook group leads: HuddleWatch

Short answer

Hootsuite is a publishing and scheduling platform: manage up to 10 social accounts on Standard at $99 per user per month, unlimited accounts on Professional at $199, Advanced at $399, and Enterprise on custom pricing. Advanced listening sits on Enterprise. It is not a Facebook group lead tool, and its plans page does not mention group monitoring. HuddleWatch does nothing but watch groups for people asking to hire someone.

Pick Hootsuite if

Your problem is publishing — a content calendar, several branded accounts, a team approving posts and one inbox for replies.

Pick HuddleWatch if

Your problem is pipeline — you need to know when someone in a group asks for a recommendation, and you do not need another scheduler.

Side by side

HuddleWatchHootsuite
What it isFacebook group lead monitoringSocial media management and scheduling
Core jobFind people asking to hirePlan, schedule and publish posts
Facebook groupsPublic and private, read as a memberNot mentioned on their plans page
ListeningThe entire productAdvanced listening on Enterprise; trend forecasting on Professional
Priced byGroups watchedPer user, per month
Intent scoring0–100 on every postNot offered
Published pricing$50/mo (10 groups), $150/mo (30 groups)$99 / $199 / $399 per user per month billed annually; Enterprise custom

What actually differs

Publishing and listening are opposite directions

Hootsuite is about what you say. HuddleWatch is about what other people said that you should answer. Businesses that buy a scheduler expecting leads are usually disappointed, and it is not the scheduler's fault.

Per-seat pricing adds up

Hootsuite is priced per user. A three-person team on Professional is $597 a month before anyone has found a lead. HuddleWatch is priced by groups watched, so headcount does not change the bill.

Listening is the top tier

The listening capability most people imagine when they buy Hootsuite lives on Enterprise. If listening is what you actually want, check which plan it is on before committing.

Groups are not part of the model

Hootsuite manages accounts you own. A Facebook group you are simply a member of is not an account you own, which is why group monitoring is not on the plans page.

Frequently asked questions

Can Hootsuite monitor Facebook groups?

Their plans page does not list group monitoring. It manages social accounts you connect, which is a different thing from reading a group you are a member of.

Is HuddleWatch a Hootsuite replacement?

No. If you need to schedule posts across accounts, keep Hootsuite. HuddleWatch does not publish anything.

Which is cheaper?

HuddleWatch at $50/month against Hootsuite's $99 per user per month Standard plan — but they solve different problems, so cost alone is the wrong comparison.

Do people run both?

Frequently. Hootsuite for the content calendar, HuddleWatch for the inbound that content was never going to produce.

Try it on your own groups

Comparison pages only get you so far. Point HuddleWatch at three groups you already know are good and judge it on what comes back.

Start watching